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GREEN ROCK

PROJECT TYPE

Brand System Revamp

YEAR

2026

LOCATION

Charleston, South Carolina

The Challenge:
Green Rock needed to walk into sales meetings looking as sharp as the work they were pitching, but their existing brand wasn't set up to support a modern sales process.

The Solution:
Partnered with Front & Center, we left the primary logo untouched and rebuilt everything around it — updated colors, typography, and icon set, a full brand guide, and a sales kit design system with supporting ad designs that set a new standard for how the team sells.

Deliverables:
Brand Refresh
Brand Guidelines
Sales Kit Design System
Ad Design

Partnered with Front & Center Marketing

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